Cannes Lions

ART EXHIBITION

PROXIMITY GROUP GERMANY, Hamburg / KUNSTHALLE HAMBURG GERMANY / 2004

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The Brief: give three museum exhibitions another dimension on the Internet, which seems more intuitive and which helps the visitors to easier understand the theories of the Swiss artist Paul Klee.

The Idea: With a very reduced design we have visualised the three most important creative phases and realised them interactively.

1. The Bauhaus doctrine is mediated with painting experiments directly onscreen.

2. A tumultuous clew of lines symbolises the year 1933 – that year Paul Klee did mostly pencil drawings.

3. Find access to Paul Klees' way of thinking via associations. The user can move 'twitching' terms on a button to connect them with matching works.

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