Cannes Lions

Autism Shaped History

DDB GROUP NEW ZEALAND, Auckland / AUTISM NEW ZEALAND / 2017

Awards:

3 Bronze Cannes Lions
3 Shortlisted Cannes Lions
MP3 Original Language
MP3 Original Language
MP3 Original Language

Overview

Entries

Credits

Overview

Description

Against classical music, a narrator describes little known, bizarre habits of Albert Einstein. As he continues he reveals that these quirks enabled Einstein to formulate his Theory of Relativity. Eventually he reveals that while Einstein may have had Autism, his unique traits made his famous work possible. The piece finishes with an appeal to the listener not to doubt people with Autism today, because people with Autism have always shaped history.

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