The film is part of the campaign "All beautiful & mixed", which shows the new point of view of the advertiser about fashion.

Shot in two locations in southern Brazil, the commercial brings some people of different ethnicities and ages, bare of foliage of a field.

They run toward underwear pieces arranged in wilderness spots and wear the first thing they found. The scene opens and you realize that there are hundreds of people who, later, find t-shirts, tops, dresses and pants.

People take the clothes and dress, creating unlikely mixtures. Then, all dressed up, come to the edge of a cliff where you can see the beach and bathing suits, attached to bamboo poles. So, they glance at each other, back to look at the sea and begin to undress.

While we see the running scenes, the voiceover seeks to convey the new point of view of C&A, which encourages consumers to mix

Weather conditions were a major challenge during production. We had 2 additional days in order to finish shooting all scenes. Art department consist of 6 make up artists, 10 stylists, and more than a thousand items of clothing. Total crew team of 100 people and more than 200 extras.