Cannes Lions

AXE MEN'S DEODORANT

BARTLE BOGLE HEGARTY, New York / UNILEVER / 2003

Awards:

2 Shortlisted Cannes Lions
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Overview

Entries

Credits

OVERVIEW

Description

A family is celebrating a birthday party in a restaurant. The mother is so overcome with attraction for the waiter who is wearing The Axe Effect.

Target: Males (16-21)

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