Cannes Lions

BAIKA GOFUKU GAN

DENTSU KANSAI, Osaka / MURATA KAMPO CHINESE HERBAL MEDICINE / 2014

Awards:

6 Gold Cannes Lions
Case Film
Case Film
Case Film

Overview

Entries

Credits

Overview

Description

Japan currently has an ultra-aging population and the society all over the world is becoming more and more established.

In such an aging society, if old people are physically healthy, then all are in good health as well.

Wherever you are, whatever your age group is, everyone all over the world who watch this can understand easily its simple concept.

Similar Campaigns

7 items

Don't get upset twice

MULLENLOWE SINGAPORE, Singapore

Don't get upset twice

2017, UNILEVER

(opens in a new tab)