Cannes Lions
CLEMMOW HORNBY INGE, London / THE ONE ACCOUNT / 2005
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1964: young Helen dreams of looking after monkeys.1999: middle aged Helen dreams of avoiding traffic jams.Super: ‘do our dreams change, or do our mortgages get in the way of our dreams’. Today: Helen is looking after orang-utans in Borneo.The One account allows people to realise their dreams.
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