Cannes Lions

BITBURGER BEER

JUNG von MATT, Hamburg / BITBURGER BRAUGRUPPE / 2008

Presentation Image
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Execution

We’ve created moving boxes which looked like Bitburger beer crates. In co-operation with the big car rental company Sixt, we equipped their removal vans with our special moving boxes. So, for Sixt clients ,every removal turned into a big beer delivery.

Outcome

With our idea, Bitburger won a lot of new fans. Hundreds of emails reached our client and, long after our campaign, people wanted to book a Sixt removal van with our Bitburger moving boxes.

Similar Campaigns

11 items

Shortlisted Eurobest
Tuborg Beer Plugs

CP+B COPENHAGEN, Copenhagen

Tuborg Beer Plugs

2017, TUBORG

(opens in a new tab)