Cannes Lions

BMW CAR DEALERSHIP

*MR. JOHN SAMPLE..., Barcelona / BMW / 2006

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Overview

Entries

Credits

OVERVIEW

Outcome

4.39% of impacted households booked a test-drive generating a great number of visits to the dealer and a database of potential clients to be approached by the sales department.

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12 items

THE NEXT 100 YEARS.

VOK DAMS AGENCY FOR EVENTS AND LIVE-MARKETING, Wuppertal

THE NEXT 100 YEARS.

2017, BMW

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