Cannes Lions

BMW MOTORRAD SOUND COMPONENTS

SERVICEPLAN, Munchen / BAYERISCHE MOTOREN WERKE AKTIENGESELLSCHAFT / 2009

Awards:

1 Shortlisted Cannes Lions

Overview

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Credits

Overview

Description

We unveil the secret, how the amazing sound of the BMW Motorrad sound components are being developed. The spot is a demonstration how unusual sounds are combined to become the original BMW Motorrad sound.

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