Cannes Lions
INTERONE WORLDWIDE, Munchen / BMW / 2006
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In the automobile world, the BMW Z4 Roadster is the symbol of freedom and passion. It is a statement about the individuality of its driver and the sensory enjoyment of open-top motoring. In line with this, the Special for the facelift of the BMW Z4 Roadster provides a fascinating driving experience. In a three-part film, the user experiences the vehicle on the most exciting roadster routes of Majorca: driving overland, in the mountains and at night.
As an absolute highlight, the driver can change into 3D view. The glasses required for this can be ordered online for free.
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