Cannes Lions

BOM AR ANTI-TOBACCO SPRAY

CARILLO PASTORE EURO RSCG, Sao Paulo / RECKITT BENCKISER / 2006

Film

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Overview

Description

A woman lights a cigarette, inhales the smoke and puts the cigarette on the ashtray. The ciagarette remains there, burning, but doesn't give smoke. Bom Ar Anti-tobacco. Eliminate cigarette odour.

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