Cannes Lions

Braking News

J. WALTER THOMPSON ARGENTINA, Buenos Aires / NEUMEN / 2016

Awards:

3 Shortlisted Cannes Lions
Digital Proof JPG
Digital Proof JPG
Digital Proof JPG
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

Since there’s no way to know what’s going to happen along the road, it’s so indispensable that our car is in optimal condition as it is counting with quality tires that respond in any circumstance we might have to face. We will develop a number of funny and unexpected circumstances that would force anybody to brake abruptly under the concept “Life demands a good stopping power”.

Similar Campaigns

7 items

Fishing Trip

INNOCEAN USA, Huntington beach

Fishing Trip

2018, HYUNDAI

(opens in a new tab)