Cannes Lions

BREAD

RAINEY KELLY CAMPBELL ROALFE/Y&R, London / WARBURTONS / 2010

Overview

Entries

Credits

Overview

Description

Stressing the care and attention that goes into every single loaf of bread that is made in the factory, a humorous look inside the Warburtons bakery, will show the reactions of the meticulous bakers who are mortified to discover one of their precious loaves, burnt to a cinder. This romanticized version of everyday bakery life is sure to raise a smile or two.

Similar Campaigns

12 items

The Giant Crumpet Show

WCRS, London

The Giant Crumpet Show

2016, WARBURTONS

(opens in a new tab)