Cannes Lions
MINTERACTION, Bangkok / THAI HEALTH PROMOTION FOUNDATION / 2018
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Description
We have picked some of academic research data to present in an approachable way
and make it easier to consume. By using real life accidents with statistician character
asking simple question to our target, “Do you think you’ll be a part of our statistics this year?.” This approach would make them think that it’s relevant to them too.
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