Miles above a sports stadium, a massive cargo plane jettisons a 50-foot-high steel ‘glass’ of Carlton Draught which tumbles earthward. From this vessel, hundreds of guys wearing bright yellow jumpsuits parachute out creating various formations to an adoring crowd below. The team land successfully; however the massive ‘glass’ misses the stadium and goes on to wreak havoc in the surrounding suburbs. Cut to a “pack shot”: the 50 foot glass of Carlton Draught jammed into the side of a house. Tagline: Made from beer.