Come up with a new way to tell the TBWA story.

We decided to work in conjunction with Contagious Magazine to write and design (with our help) an 80-Page book to promote our brand.

The books have been distributed to our offices throughout the network and are being used as door openers of prospects, recruitment and existing clients and influencers. There is also a project site with video case studies, as well as video of management discussing our work and brand philosophy.