All the watches were hand made by a Swedish watchmaker (working with exciting parts). We produced 30 watches which was delivered to journalists and politicians (among the the Swedish foreign minster Carl Bilt).

The campaign generated a great deal of attention in both newspapers and blogs. The mailing managed to highlight the destructive impact of corruption, which became a topic in itself.

For example, the complete mailing was on display in the reception area of Sweden’s largest daily newspaper ”Svenska Dagbladet”.The seminar was a success and Civil Rights defenders noticed a strong increase in the number of articles about the crises in the Northern Caucasus.