Cannes Lions

CHILD PROTECTION ON THE INTERNET

PROFERO, London / CENTRAL OFFICE OF INFORMATION / 2005

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This execution ran as part of the COI Child Protection On The Internet campaign. It talks to 11-16 year-old Internet users about potential dangers on the Internet and the best practices that should be adhered to in order to stay safe when surfing or in chat rooms. The crane demonstrates that the cute avatar personality you're having a conversation with in the chat room may not be who you think they are.

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