Cannes Lions
CARILLO PASTORE EURO RSCG, Sao Paulo / PEUGEOT / 2006
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Description
A Xsara Picasso parks in front of a house and upsets the kids football game. Getting out, the driver advises: "Be careful of my new car, ok?" They continue playing and the ball falls right on top of the car which starts doing tricks as a real football star. The kids watch amazed until it stops the ball on the tire, sensing its owner’s arrival. One of them gets closer in order to catch the ball. The owner key activates the device that opens the doors at a distance. Alarmed by the "resurrection" of the vehicle, the kids fall back.
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