Cannes Lions

COCA-COLA

DEFINITION 6, Atlanta / COCA-COLA / 2010

Awards:

1 Shortlisted Cannes Lions
Film
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

Coca-Cola engaged with us to create a new video for viral distribution that would spread happiness across a college campus, complementing its global “Open Happiness” advertising campaign.The video was shot on a college campus, where unsuspecting college students were surprised by small “doses” of happiness – ranging from fresh flowers and piping-hot pizza, to balloon animals and a 6-foot sub.

Similar Campaigns

12 items

Christmas Always Finds Its Way

GREY, London

Christmas Always Finds Its Way

2023, COCA-COLA

(opens in a new tab)