The spot begins with a long shot of a city. There’s a feeling of emptiness in the air and everything we see is in the half light. We spot an 18 year old couple, sitting on the street curb. The boy has a Coca-Cola bottle in his hand and when he lifts it to drink out he perceives the darkness above him. Boy and girl immediately share a look, they understand one another without uttering a word. We hear the far away chords of a song.

We see the boy going up a ladder and dipping the brush in one of the cans. Immediately, he makes a brushstroke of light blue on the dark sky above him. Through his light blue brushstroke, clarity and a ray of light comes shining down from the sky.Then his friends and people around the street begin to imitate him and thay start giving brushstrokes of paint making the light blue section bigger. New rays of light come falling down from the sky bringing hope and happiness to everyone.The boy is now using yellow color to paint a sun. He’s trying to make a perfect circle with his brush and he finally makes it. The huge effort he’s made has left him covered in perspiration. Coming up from the steps below in his ladder someone is bringing him a bottle of Coca-Cola. He’s thankful and happy to grab it. Finally, we see the Coca-Cola animation on screen with the super: Open happiness.