Cannes Lions

COMEDY BIG LEAGUE

CJ E&M, Seoul / TVN / 2018

Presentation Image
Presentation Image
Demo Film
Demo Film
Digital Proof JPG
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

Comedy big league is the most popular comedy program in South Korea.

‘I’m the Legend’ As a marketing concept, we express our intention of strengthening our market position by doing a parody, using the mountain peaks of  Mount Rushmore in the US. 

Similar Campaigns

12 items

Shortlisted Cannes Lions
Therapies in Transmission

BBDO CHILE, Santiago

Therapies in Transmission

2023, TVN

(opens in a new tab)