Cannes Lions
PKP BBDO, Vienna / BAUMAX / 2009
Overview
Entries
Credits
Execution
Project Clients are clients that work hard and sweat their working hours away on building sites. Taking this as our basis, we designed the ideal advent calendar for a building site.
Outcome
All our Card-Holders were enthusiastic. All the 350 project clients collected their calenders after receiving notification on their profiMax Card invoices. The calenders were in such demand with clients that many were ordered as gifts.
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