Reporting a crime isn’t really an issue until you become a victim. The question was how to reach people at a moment and place where they might be susceptible to this topic. It is on the street, in the public sphere, that most common crimes as thefts and vandalism take place. That is why we used spectaculars in the street to raise attention for this subject.

The spectaculars that where placed in the centre of the biggest cities, generated a lot of attention. They not only managed to attract a crowd on the street but also generated a lot of attention in the local as well as national press.