We continue the ‘Snickers’ core brand message of “You’re Not You When You’re Hungry” by showing what happens when people are afflicted by multiple hunger symptoms. These new hunger problems can only be satisfied by new Snickers Crisper.

In this spot, we see a confused figure drawing model that has mistakenly begun posing in front of a chemistry class. He then foolishly uses a beaker of boiling chemicals as cologne. He is “Confulish” (Confused + Foolish).