Cannes Lions

Destinations

Z+ COMUNICAÇÃO, Sao Paulo / ABRIL PUBLISHING / 2019

Digital Proof JPG
Digital Proof JPG
Supporting Images
Supporting Images
Supporting Images
Digital Proof JPG
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Background

Two famous cities around the world, completely different from each other perfectly, combined in a single image. This is central idea of the campaign produced for Viagem e Turismo, one of the biggest travel specialists in Brazil. Travel tips, itineraries and information, regardless of where you are and where you are headed, you will find everything you need in a single website.

Execution

Famous cities aren’t only known for tourist spots. The idea was to find photographers with less traditional perspectives of their cities. And more than that, always with two different photographers, with two different cities, but with angles that fit perfectly.

Similar Campaigns

12 items

#WORTHLIVING CAMPAIGN

MCCANN TORRE LAZUR GROUP, Parsippany

#WORTHLIVING CAMPAIGN

2015, MCCANN

(opens in a new tab)