Cannes Lions

DIRECTORY SERVICES

BOB HELSINKI, Helsinki / FONECTA / 2006

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Film
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A businessman desperately tries to find the place of his appointment by showing a picture to the taxi driver. They drive around the city searching buildings that all look alike, but because nobody keeps a record on addresses, they never succeed. Speak: "Think how many appointments would never take place if there were no directory services?" Fonecta directory services. So that Finns wouldn't be lost.

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