Cannes Lions
ARC WORLDWIDE, London / DISNEY / 2006
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Description
Many parents don't realise that there's more to Walt Disney World Florida than Mickey and the Magic Kingdom. With six different parks and 137 rides, it's actually the size of Manchester. But because parents don't realise how much there is to do they don't schedule enough time to see it all. Knowing that kids love to plan what they'll do when they're there, we created this online holiday planner for adults and kids to plan their trip together in an interactive and fun way. In the process they'll learn that they'll need to spend more time there in order to see everything.
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