Cannes Lions
BETC, Paris / LEROY MERLIN / 2017
Overview
Entries
Credits
Description
We made 8 video recipe tutorials, made only with DIY tools.
Execution
We made real cooking tutorial videos in line with the cool look and feel of all Food Fan pages (such as Tasty ou Superbon etc..) mainly on topshot camera, with descriptions of all ingredients and tools used.
Outcome
- 7 million views
- 40 000 likes
- 10 000 shares
- 7000 comments
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