Spikes Asia

'Do Your Thing'

SCOUNDREL, Sydney / ING BANK / 2022

Film
Film

Overview

Entries

Credits

Overview

Execution

The fully CG lion is this film had to be real. A symbol of the brand and its people, the intention was to make the audience forget that they are watching an animated animal but instead sharing the experience of the lion's presence with the characters. The jungle cat’s movement is grounded firmly within the realm of movement of an actual lion, matching the gait, heft and agility. His most notable feature, his mane moves through the wind to mimic the true lusciousness of a lion's hair. The VFX, CG and colour grade literally bring the brand to life. The main challenges were to mimc the behavioural characteristics of lions. We were conscious that the lion should behave like an animal, avoiding transposing any human behaviour. Our main goal was to achieve absolute authenticity.

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12 items

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