Cannes Lions
OGILVY FRANCE, Paris / UNILEVER / 2010
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From the minute he is born the world expects a man to be a man. This is a song about one man throughout his life as people and society heap pressures and expectations upon him. He does his best to keep up with the frantic pace until he reaches a point in his life when he finally has it all under control. And when he’s made it this far and can take on anything, he is comfortable in his own skin.
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