Cannes Lions

Encounters

KOLLE REBBE, Hamburg / AKTION MENSCH / 2016

Film

Overview

Entries

Credits

Overview

Description

In order to address reservations about interacting with people with disabilities, an audition

was used to conduct a social experiment, in which people unexpectedly encountered others with disabilities. The resulting interactions were emotional and moving. They started with initial uncertainty on how to behave and gradually progressed to friendship over the course of just a few minutes. These moving encounters were filmed and used for an online film for Germany’s the largest private charity, Aktion Mensch.

Similar Campaigns

12 items

The Planet

GGK MULLENLOWE, Vienna

The Planet

2016, AKTION MENSCH

(opens in a new tab)