The spot is a metaphor. Everything takes place in a world that appears to be real, where something has been absurdly banned: whistling.

It’s a representation of the things we forbid ourselves on our own, the things we’d like to do and sometimes don’t, even without being restricted by anything or anyone.

It’s a representation of the self-imposed limitations of the urban dweller’s way of life to represent that this car, the Fiat Adventure, can help you to escape from the routine of doing other things. To stop forbidding ourselves the stuff that isn’t forbidden.