Cannes Lions
HAIBUN, Milan / FIAT GROUP / 2012
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Description
An ironical, cheecky and humorous film, picturing the personality of an unconventional target client - people who live their life in their very own way and choose Fiat Punto as symbol of their distinctive personality, making this car extremely successful.The new model 2012 - with whole new interiors, exterior details and engines - is presented with a lively pace edit, bright and colorful images and features a rocking soundtrack.
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