An interlinked chain of viral broadcasts by different viral tubers on youtube. All saying 'High Ground Clearance' but with a slightly different twist in each video.16 03 07: www.youtube.com/viralattack19 03 07: www.youtube.com/sexparking21 03 07: www.youtube.com/carjackedAnd finally, the new ford fusion with high ground clearance wasexposed in a 4th video that was broadcast by a different user with a complimentary test drive to all online viewers.13 04 07: www.youtube.com/viralblogRESULTS:Over 100,000 surfers from India spent at least 10 minutes with the videos during the first week. Test drives of the ford fusion saw a significant increase during March & April of 2007.

How about a chain of viral broadcasts by different viral tubers on youtube? This interlinked chain of underground car park videos would all say 'High Ground Clearance' but broadcast it with a slightly different twist in each video.

06 03 07: UNDERGROUND PARK #1 http://www.youtube.com/16 03 07: UNDERGROUND PARK #2http://www.youtube.com/viralattack21 03 07: UNDERGROUND PARK #3http://www.youtube.com/carjackedAnd finally, the new ford fusion with high ground clearance was exposed in UNDERGROUND PARK #4: that was broadcast on http://www.youtube.com/viralblogwith a complimentary test drive emailed to most online viewers.

Over 100,000 hits on the videos with surfers spending at least 10 minutes with the Underground Park videos in the first 3 weeks.Test drives of the Ford fusion rose from 265 in February to 92.7 In March, when the videos were released and up to 1641 during April. A surprising 72% of the test drivers recalled the ‘UNDERGROUND PARK VIDEOS’. These videos are embedded in amost all internet video viewing sites and UNDERGROUND PARK is probably the most watched carpark on youtube today.All this on an online campaign budget of zero rupees.