Cannes Lions

FORD KA

OGILVY & MATHER AMSTERDAM, Amsterdam / FORD / 2009

1 of 0 items

Overview

Entries

Credits

OVERVIEW

Execution

Solution:An interactive newspaper ad on which you can actually park a Ford Ka online.

Outcome

Results:Thousands of people placed the ad in front of their webcam. They played with the 3D model of the Ford Ka and tried to park it in the parking lot.Many announcements and demonstrations were placed on weblogs.

Similar Campaigns

12 items

TRIBAL WORLDWIDE, Istanbul

quattro - Wolf

2019, AUDI

(opens in a new tab)

GTB BRASIL, Sao paulo

The Cliff

2018, FORD

(opens in a new tab)

1 Cannes Lions Award

VERY AGENCY, Copenhagen

The Family

2016, FORD

(opens in a new tab)

GENESIS BURSON-MARSTELLER, Gurgaon

FORD FIGO

2011, FORD

(opens in a new tab)

TBWA\HUNT\LASCARIS JOHANNESBURG, Johannesburg

NISSAN PATHFINDER

2008, NISSAN

(opens in a new tab)

JWT COLOMBIA, Bogota

FORD FOCUS

2008, FORD

(opens in a new tab)

EURO RSCG C&O, Paris

MOTORBIKES

2007, BUELL

(opens in a new tab)

MSTF PARTNERS, Lisbon

MITSUBISHI COLT

2006, MITSUBISHI

(opens in a new tab)

IMPACT/BBDO, Jeddah

FUCHS SUPER GT MOTOR OIL

2005, FUCHS

(opens in a new tab)

VALVE GROUP, Helsinki

FORD FOCUS

2004, FORD

(opens in a new tab)

LEO BURNETT, Sao paulo

FIAT INSTITUTIONAL

2003, FIAT GROUP

(opens in a new tab)

WUNDERMAN, Madrid

FORD FOCUS TDCI

2002, FORD

(opens in a new tab)