Objectives: Demonstrate users visiting the Ford Service homepage the speed of the Ford While-you-wait Service. It is unexpectedly fast.

Yarget group: Car owners who want to catch up on service offers via the internet.Synopsis: small services like tyre changes, oil changes or regular maintenance services are given Ford's prompt attention while the client is waiting at the service point. Besides high quality standards the speed of the work plays a significant role. Like the loading-bar Ford Service is surprisingly fast. The user is convinced of its speed even before he has entered the Ford Service point.