Cannes Lions

FRAUD PROTECTION SERVICE

McGARRYBOWEN, New York / CHASE / 2008

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While The Ventures “Secret Agent Man” plays, a man in a scuba suit emerges from a dark harbour. Discarding his scuba gear for the tuxedo underneath, he jumps into a car and speeds away, driving into oncoming traffic. He ditches the car to jump off a bridge onto a passing truck, then finally reaches his destination, a car dealership, where he crashes through the front window to stop a thief from using his credit card. Of course, this is only going on in the man’s head. With Chase bank, he is able to receive fraud alerts, which he can act on instantly, stopping thieves in their tracks.

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