According to studies by the safe-sex advocacy group Red Whistle

young people do not respond to HIV prevention campaigns that use fear

and hard facts. The group’s research further indicated that a lighter approach would be more engaging.

So we created an educational campaign that embraced their sexuality

and their preference for sex without condoms.

During International Condom Day, Red Whistle and UNAIDS jointly launched “Frottage: Go Wild on Safe Sex”, an awareness campaign, that promoted sex without condoms through techniques that are pleasurable yet safe: Axillary intercourse – inserting the penis into a lubricated armpit;

Femoral intercourse – inserting the penis between the legs; Frot– rubbing the penis against another penis.

The campaign also presented other methods of manual stimulation

to achieve orgasm.

The event was attended by LGBT youth communities, social media organizations, influential safe-sex advocates, and local journalists including those from two of the country’s biggest media networks.

The campaign earned praise from UNAIDS country director Dr. Louie Ocampo who said: The illustrations show safe-sex alternatives, if someone doesn't want to use a condom, which can be the safest form of sexual intercourse. Promoting mutual masturbation and other forms of safe sex has always been part of our agenda. We just lacked the right approach back then.