Cannes Lions

FX45

TBWA\CHIAT\DAY, Los Angeles / INFINITI MOTOR COMPANY / 2003

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Description

A man uses his FX45 to outrace a train through the city, planting messages for his girlfriend who is on the train. Using the space of the SUV to haul the signs, and its speed to stay ahead of the train, he communicates a thoughtful message to his lover.

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