Every printed home or office document has an Average Usefulness Lifespan (AUL). For example, the AUL of a Memo is 2 hours while the AUL of a Leaflet is 5 days. And the average AUL of all documents is 3 days. After that, they are unusable. What if we could wipe those documents clean and use them again?

Flyers and print ads were printed with GreenInk, becoming live demonstrations of its benefits. A range of corporations have shown interest in this initiative, and are currently developing ways to implement this across their organizations.

Find out more at www.greeninkproject.org