Cannes Lions
CHANDELIER CREATIVE, New York / HALLMARK / 2016
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For Vegan Christmas, we see a family sitting down to Christmas dinner - with all the traditional dishes replaced by home-grown vegan cuisine. The old guard is notably upset by this “evolution" in the tradition and the ensuing argument is a comical window into the generational tensions that seem to flourish around the holiday table where all generations meet. The saving grace is a Keepsake Ornament, keeping the peace, one holiday at a time.
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