Cannes Lions

HD SATELLITE TV

1861UNITED, Milan / SKY / 2010

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A cowboy on his horse, footballers leaving the field, the Titanic sailing, a caravan of migrating elephants, a Shuttle flying into space. People wave at them for the last time, but they are not sad at all. They are actually overjoyed they can get rid of those programs which are all in low definition, grainy and pixelated! SKY, now in HD, invites us in the final claim to say goodbye to low definition forever.

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