Cannes Lions

HEALTH & MEDICAL PRODUCTS

BUSINESS ARCHITECTS, Tokyo / JOHNSON & JOHNSON / 2005

Presentation Image
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

Johnson & Johnson KK/1-Day Acuvue Colours. This is the promotion site of the world's first disposable colour contact lens, "1-DAY ACUVUE COLOURS." We focused on contents planning to promote this brand's new product. Its concept is to encourage target users to be attracted to this new product. Also, we considered design quality to keep an original ACUVUE brand image.

Similar Campaigns

12 items

Shortlisted Spikes Asia
Playstreet

BBDO GUERRERO, Makati city

Playstreet

2018, JOHNSON & JOHNSON

(opens in a new tab)