Cannes Lions
LEO BURNETT, Hong Kong / HEINEKEN / 2003
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Description
A man at a house party is enjoying a conversation when he is handed a can of Heineken, without looking he starts to pour it into a glass. Mid-way through the pour, he looks down at the can and realises it's quite a special design. He stops pouring into the glass and begins to pur the beer back into the can. He'd much rather drink from the cool can than a glass.
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