Skippy P.B. Bites are a peanut butter coated, double peanut butter or pretzel filled snack that’ll be a hit for kids, their moms and horses. Yes, horses. Skippy continues their “Yippee!” campaign with a P.B. Bites launch spot entitled “Horse”. What happens when a boy returns home from school and, in typical overdramatic kid fashion, is “so hungry he could eat a horse”—then finds himself face-to-face with one? The spot features a horse who is indignant over the phrase and is behooved to put a end to it. It features voiceover from famed announcer, American TV journalist and producer Bill Kurtis, and a rendition of the classic horse racing fanfare - “First Call” - performed by Prince’s trumpet player, Steve Strand.