Cannes Lions
JWT BRAZIL, Sao Paulo / HSBC / 2009
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Description
A woman leaves the office in a hurry for an appointment. But in the way to her final destination everyone turns into a plush toy. From her boss to the pedestrians. In the end the woman is shown arriving to a toy store full of plush toys. Actually, she was going to buy her daughter a plush toy. Because the most important thing to her is to make her daughter’s dreams come true.
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