Illustrate Change is part of Johnson & Johnson’s Our Race to Health Equity, a bold commitment to create a world where the color of your skin is not a determinant of access to care, treatment, or health outcomes. To increase representation in medical imagery—which leads to better health outcomes for people of color—Johnson & Johnson partnered with the Association of Medical Illustrators to create the world’s largest library of diverse medical illustrations.

The goal was to not only drive long-term change, but also generate instant impact. So, we set out to create hundreds of diverse medical images that for centuries had been missing from healthcare, and to make them instantly available for free to doctors, patients, medical schools, and health institutions around the world.

To fight structural racism in healthcare, we created Illustrate Change—the world’s largest library of diverse medical illustrations across conditions that disproportionately affect women of color. Open-source and completely free to use for training and education, leading to more accurate diagnosis and better representation in medicine.

To create lasting impact and ensure that Illustrate Change would continue to scale for years to come, we established the first fellowship to support and train diverse medical illustrators around the world.

For 2,000 years, medical illustrations have shown that white men are the norm. According to a study from the National Institute of Health (NIH), less than 5% of medical images show dark skin. This study analyzed 4,146 images from some of the world’s most prominent medical texts (Atlas of Human Anatomy, Bates' Guide to Physical Examination & History Taking, Clinically Oriented Anatomy, and Gray's Anatomy for Students).

Medical illustration is a small field with fewer than 2,000 trained practitioners in the world, most of whom are white men. Only 8% of medical illustrators identify as people of color.

By creating the world’s largest library of medical illustrations, and the first fellowship to support and train diverse medical illustrators around the world, we set out to change representation in healthcare, targeting millions of patients, doctors, as well as medical schools, and healthcare institutions around the world.

We established a partnership between Johnson & Johnson and the Association of Medical Illustrators to build the world’s largest library of diverse medical illustrations and establish the first global fellowship for diverse medical illustrators. Providing funding, training, and support for diverse artists around the world to create an initial 125+ new medical images across critical conditions that disproportionately affect people of color.

Every image, source, and written description was meticulously reviewed by a bespoke board of 14 doctors, medical affairs specialists, and Health Equity experts, creating a customized medical, legal, and regulatory process for the initiative.

IllustrateChange.com launched (June 19, 2023)

Medical art gallery debuted in France (June 20, 2023) and the UK (October 16, 2023)

The Wall Street Journal full page ad (full U.S. market, June 21, 2023)

Open-source and free to use for education and training.

In one year, Illustrate Change increased diversity in medical illustrations by >67%, with 125+ new diverse images that for 2,000 years have been missing from healthcare. Fighting structural racism in healthcare and transforming the industry itself.

Organically recognized by medical school curriculums and health systems (Manchester University School of Medicine, Harvard, McGill, UW Medicine, Mount Sinai Hospital, American Nursing Association, Frank H. Netter M.D. School of Medicine at Quinnipiac University)

Established the world’s first fellowship for diverse medical illustrators—with 11 diverse contributing artists from 8 different countries.

Achieved 760% above target for fellowship applications.

125+ open-source medical images across women’s health, maternal health, cardiology, dermatology, eye disease, hematology, oncology, and orthopedics

45M reach in the first month

Globally recognized as an essential tool by doctors and patients.

Featured by the United Nations Development Program