Eurobest

Imagine if everyone did that

SERVICEPLAN GERMANY, Munchen / PENNY / 2021

Film
Case Film

Overview

Entries

Credits

Overview

Execution

Our young main character Felix isn’t looking for trouble. He just wants to make his environment more beautiful and share his happiness with others. Meanwhile, he gets told off by people with this well-known mostly negative used sentence: Imagine if everyone did that.

Felix is convinced, that if everyone did something good, the world would be a better place – with his childish naivety of taking things literally he inspires all of us.

Additionally, we brought our message to our stores: Penny sold the same chocolate figure from the movie in stores and gave the entire proceeds from the sales to the Homeless Aid of the German Red Cross.

Doing good was never easier, nor sweeter. Imagine if everyone did that.

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12 items

True Costs

SERVICEPLAN, Munich

True Costs

2024, PENNY

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