Cannes Lions

Imperfect

OGILVY & MATHER LONDON, London / UNILEVER / 2016

MP3 Original Language
MP3 Original Language
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The spot begins with a relentlessly critical inner voice, battering away at a woman's self-esteem.

But as the voice continues, an almost imperceptible change in sound dramatically changes the context.

Proving that, sometimes, all it takes is a tiny change in perspective to transform a perceived defect into the thing that makes us beautiful and unique.

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